DEVA Type Illustration for Sivanna Spirit Yoga

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A while back the fine folks over at SivanaSpirit.com contacted us about doing some type designs for a yoga line they have on the west side of this great country, California. Now Tron ain’t never been much for yogurt, or yoga for that matter but there are few type projects that I will turn down if I think I gotta handle on it, no matter what kind of stretchy off the shoulder type apparel it may be going on. So we jumped in head first, harnessed our chakras and did the dang thing. I may not be a benevolent divine being or a DEVA if you will, but the final versions of these tee’s are fit for royalty… to sweat in that is, haha. So if yoga is your thing, prepare to get stoked on these sweet ladies tees… because Tron has his opposable thumb on the pulse of women’s yoga fashion! Thanks to Benn for the opportunity to work on these brother! Ohmmmmm – TRON.

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The Deva Cap Sleeve Tee comes in two different color ways – BLACK-TEAL / INDIGO – WHITE
The Deva Flowy Circle Tee comes in four different color ways – BLACK / WHITE and CORAL / MINT

All are available for purchase now over on www.SivanaSpirit.com so get before they are gone. Namaste.

Halftone Def x The Mythical Rhett & Link Show

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The Mythically Good Dudes Rhett and Link recently asked Grease (Kendrick Kidd) to design the logo for their newest web video series “The Mythical Show” that they then turned into a full on 3d Animated intro that is super rad! We get stoked every time we get an email from the boys because we can usually count on it being a super fun and creative project and you just never know how far they will take it and run. Seriously.

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Here are some of the shirts that they produced and have for sale over on their web store to promote the show. So hop on over and took a look and maybe even buy one. The store is pretty awesome, I mean they have their own shoes for gosh sakes. We even hear rumors their might be a mythical poster as well.

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So take break from checkin Dribbble or Facebook or whatever social site we all waste our time on these days and watch an episode of the THE MYTHICAL SHOW! We promise it won’t disappoint. If you have ever seen any of Rhett and Link’s other stuff than you know we ain’t playin around. – Tron and Grease Out!

Halftone Def vs. Billabong USA – Apparel Design

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It’s not often you check your email on a Saturday afternoon and see a message from someone with an @billabong-usa.com email address but when it happens you immediately get stoked before you even open it. Also, it’s no secret that Grease and myself are Florida Boy’s born and bred and surfing and skating runs in our blood as thick as butter either. We both grew up surfing and skating and we still do both on a daily basis even in our “old man” status. I definitely don’t shred like I used to but Grease might even be getting better. Needless to say, we were born to do this type of work. It’s what we were brought up on and it’s what inspired both of us to get into design in the first place. I even still have my Billabong Pastel Corduroy Jacket Son!

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The two shirts you see above are The Illuminati by Grease and The National by Tron. We actually designed 6 shirts in total but they only ended up taking two in the end but they were a couple of the favorites so we were pretty stoked about that. Anytime you can get to do even just one shirt for a label from your childhood you take it. Thanks to Rob and Brock from Billabong for the opportunity and we look forward to more in the future. Maybe well even show you the other four designs at some point if your super lucky! – TRON

The other good news is that you can actually BUY THESE SHIRTS RIGHT NOW on www.Billabong.com/us in four different color ways each! Both shirts are regular fit t-shirt with a softhand front screen print and pvc-free heat sealed neck label and 100% organic combed ringspun cotton! Oh Yeah, Get Em while they’re hot.

THE ILLUMINATI / Sm – 2XL / 4 Color Ways $22 | THE NATIONAL / Sm – 2XL / 4 Color Ways $22

Liquid Courage Pint Glass by TRON


It’s Finally here!!! Our Liquid Courage Pint Glass for www.creativityfluid.com has finally dropped and man are we stoked! The Pint is $20 and comes in a set of two so you can muster up whatever courage you may be looking for with a buddy, So Erase The Fear With A Cider Or Beer and TRY LIQUID COURAGE!!!

TRON’S Drink of Choice – If a Quart of Hard Cider was enough to give troops the liquid courage they needed every morning before battle, well then by gawd it’s good enough for TRON! Preferably Woodchuck  but just about any cider will do. Non-Alcoholic Option: Homemade Southern Sweet Tea. Xtra Sugar.

Grease’s Drink of Choice – Anything that’s cold, craft brewed and has I.P.A somewhere in the name! 

We are super stoked to be a part of this project with so many other great designers that we admire. Thanks to the Wier/Stewart Crew and North Bound Design for making this whole thing come to life. – TRON

Visit www.CreativityFluid.com to get your Liquid Courage Pint Today! Set of 2 for $20 – That’s A Deal.

Carl Spackler Shirt – Murray Brothers Golf

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So a while back while working at the agency Kendrick still works at, I bonded a relationship with the Murray Brothers Caddyshack folks doing some web, identity, and apparel design for the restaurant and the charity golf tournament. Although that agency doesn’t handle the account anymore, I still get to do some stuff for Bill (Carl Spackler) Murray from time to time which is awesome. Growing up golfing since I was 12 and just being a huge fan of Bill’s in general, I jump when I get the chance to do some of his character work.

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Initially this shirt was a super limited edition run for some of the larger supporters of the celebrity charity golf tournament this year but I think it is now available at the Caddyshack restaurant located at the world golf village in St. Augustine, Fl. Yes, I have been lucky enough to meet bill once and it is a crazy story, Super Awkward but amazing non-the-less. If we ever happen to be having drinks together at a conference or we cross paths at an garage sale or a Chick-Fil-A, just ask me and I will tell you all about it! – TRON

The National Poster Retrospecticus

Halftone Def is proud to say that we will be a part of the National Poster Retrospecticus traveling poster show coming to a town near your starting April 3rd! The NPR is a show of more than 300 hand-printed event posters from over 75 of the best poster designers in the country. The event is produced and curated by Mr JP Boneyard who we would like to send a huge bear paw handshake of thanks for giving us the invite. This show has some pretty heavy hitters stepping up to the plate so we couldn’t be more stoked to be a part of it. Each date has a custom designed and screen-printed poster by one of the attending artist to go along with the event and each poster on display will have a few copies for sale as well. If you live near one of these cities get off your keester and make the trip out to see the show, you def don’t want to miss it! – TRON

Click here to visit the National Retrospecticus site and get more details and info on dates, artists, and more!

Halftone Def vs Billabong USA – The Leftovers

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It’s not often you check your email on a Saturday afternoon and see a message from someone with an @billabong-usa.com email address but when it happens you immediately get stoked before you even open it. Also, it’s no secret that Grease and myself are Florida Boy’s born and bred and surfing and skating runs in our blood as thick as butter either. We both grew up surfing and skating and we still do both on a daily basis even in our “old man” status. I definitely don’t shred like I used to but Grease might even be getting better. Needless to say, we were born to do this type of work. It’s what we were brought up on and it’s what inspired both of us to get into design in the first place. I even still have my Billabong Pastel Corduroy Jacket Son!

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The shirts you see here are the leftovers that we presented but didn’t make the cut, however we are still super proud of them and rather than let them just fade away into the deep abyss of our hardrives we decided to post them up for all to see. All in all we did about 20 plus sketches that were narrowed down to six.

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While we don’t quite know exactly what it is about one color vintage looking illustrations that gets us so pumped up, but if someone told us that we could only ever design one color for the rest of our lives, I’m pretty sure both Grease and I would be fine with it. Especially on vintage looking clothing and apparel.

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So stay tuned to see the final two that actually “made the cut”, And when they drop head on over to your local surf/skate shop or billabong.com/us and pick yourself up a few of them bad boy’s. Halftone Def, Keeping your clothing game tight, all through day and deep into the night! – Love TRON & Grease!

Fonts.com Type Study of Egyptian Slate

Grease recently had the opportunity to work with Fonts.com on a type treatment using the Egyptian Slate family. Here is what he had to say about it… “I’m a sucker for a slab serif & was really stoked to get cracking on the project. I chose my grandfather’s former business for a source for inspiration, B & L Floor Covering and Installation Service (Bud & Lopez). He was a hard working man his entire life & owned a piece of the American dream with his business partner “Lopey”. As soon as I saw Egyptian Slate it struck me as a solid, no B.S., working man’s font – the match up seemed perfect.” Above are a few of the pieces he created to compose the graphic. Big thanks to Ryan and the nice folks at Fonts.com for hitting us up! – TRON!

Click here to SEE THE GRAPHIC IN ACTION or PURCHASE this bad boy and make one of your own!

Texas Monthly – Editorial Illustrations



Just finished up some insanely fun editorial illustration for the nice folks at Texas Monthly. Big thanks to all the people involved in the production of the project. I love it when a group effort comes together like this!


Creative Direction: TJ Tucker; Art Direction/Layout: Brian Johnson; 3D Rendering: Digital Progression and Illustration by the one and only super talented Grease E. Monkey aka Kendrick Kidd – TRON (Mic Drop)

These were also featured today on the homepage of GrainEdit.com So go check them out over there and give those wonderful folks some traffic for their troubles! Click here to view the TX Monthly Article now.

UPDATE: Texas Monthly Illustrations featured on underconsideration.com/quipsologies and NotCot.org

Halftone Def Featured on Allan Peters Blog!

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Big thanks to the talented and super radical Mr. Allan Peters for featuring Halftone Def on his blog today. We are big fans of Allans work as well, not to mention he is the Senior Art Director for my favorite local Super Store TARGET! I pronounce it ( Tar-j-aye ) cause I took 3 years of french in high school… haha. Anyway, Click here to view our feature over on his blog at http://allanpeters.com/blog or just make your way over to www.allanpeters.com to check out his super awesome “Crew Jones” RADical work! – TRON

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